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70 Years Later

70 Years Later

Millions of people have shuffled through those Fenway streets in Boston since 1947, where Arthur and Henry D’Angelo first started peddling sports memorabilia to Red Sox fans, loud and proud from their stacked sales vessel. Most of those people come and go through the area –– but not the D’Angelos.   In fact, in 2017 we just opened ’47 Fenway — our newest retail location at the corner of Yawkey and Arthur’s way.   It all started with a street cart, and now ’47 is a proud partner of all the major leagues, over 950 collegiate institutes, various non-profit organizations...

Milestone birthdays call for a special celebration. As ’47 turns 70, we’re cherishing and adding to the ongoing story –– where we started, where we are and where we’re headed. We also want to extend a thank you from our family to yours by giving away some swag from our limited edition 70th Anniversary Collection. To enter ’47’s 70th Anniversary Contest, share a photo of your family wearing your favorite ’47 gear on Facebook, Instagram or Twitter, tag @47, and use #since47. Full contest details below. ’47’s 70th Anniversary Contest OFFICIAL RULES FOR ’47’s 70th ANNIVERSARY CONTEST NO PURCHASE NECESSARY....

Long gone are the days of wearing workout shirts solely for workouts’ sake. Why not enjoy some of the same technical features typically reserved for the gym, in any energy-consuming task? While designing the ’47 FORWARD collection for the active fan, we had this aspiration in mind, so we set out to create the best workout shirt for function and effortless integration into your lifestyle. As one can imagine, when the ’47 FORWARD High Point Tee won the Men’s Health Best Workout Shirt of 2016 –– we were thrilled. MEN’S HEALTH BEST WORKOUT SHIRT OF 2016 Whatever the intensity, there’s...

’47 was founded on the streets of Boston, so it’s only right that we have our flagship store here. In 2015 we officially opened our new ’47 flagship store on Newbury Street in Boston, MA. Address: 286 Newbury St, Boston, MA Phone: (617) 236-4006 Email: 47Boston@47brand.com Hours: Mon-Sat 11:00AM to 7:00PM & Sun 12:00PM to 6:00PM Store features: Full line of ’47 headwear and apparel ’47 Heritage Wall Locally sourced art installations Large state-of-the-art headwear wall with hidden pullouts Comfortable lounge area featuring our lifestyle collections Matchup section featuring Boston versus visiting team 70″ TV playing live sports and streaming...

For fourteen years, going to Fenway meant a date with Big Papi. Before retiring at the end of 2016, slugger David Ortiz did it all for the Boston Red Sox by helping bring three championships home to Beantown. When no. 34 raised that champagne-soaked 2004 World Series Championship trophy, we, along with the city we call home, let loose a cheer 86 years in the making. That jersey was part of his journey to becoming a ten-time All-Star, seven-time Silver Slugger Award recipient, and most importantly, the heart of Boston. On June 23, 2017 his jersey retired too. To celebrate,...

Nitro World Games 2017

With extraordinary events like the Nitro World Games, Nitro Circus aims to rejuvenate and progress the action sports realm like never before. Athletes from around the world qualify to compete each year, including many new and usual suspects from action sports collective, Nitro Circus. So what exactly happens at the Nitro World Games? Not much. Just daredevils participating in the most progressive action sports competition on the planet, with their flying sport vessels of choice: motocross, BMX, skateboard, scooter or inline skates. These super humans will be scored on their best tricks, pushing limits like never before. As the official...

At ’47, DNA is in our brand DNA. From an early age, twin Italian immigrant brothers Henry and Arthur D’Angelo went to work in their street cart, carving a spot in the sports licensing industry and never turning back. The brothers attribute their success to the relationships they built and the values that kept them guided. 70 years later, ’47 is infused with that same passion and entrepreneurial spirit, while remaining a family business that always feels exactly like that –– family. A second generation of D’Angelos spearheads the charge to maintain a familial culture while reflecting on our story...

A skyline often becomes the marquee symbol of a city. From a distance, it appears vast, intricate, even overwhelming. But zoom into that backdrop, and you’ll see a melting pot of people, ideas and cultures bustling around. And probably something delicious melting too. There are a million reasons why, and how, a relentless love for anything –– like a skyline, or a sports team, or a meal –– can manifest. Undoubtedly, pride in a region is a strong influence. Both pin and sport enthusiasts have something special in common: they love to wear their passions on their sleeves (or heads),...

All participants must be at least eighteen (18) years old at the time of event or accompanied by a parent or legal guardian. Employees and directors of 47 Brand, LLC and its subsidiaries, divisions, affiliates, and advertising or promotional agencies or individuals involved with the design, production, execution or distribution of the event and the immediate family and household members of such individuals, are not eligible. “Immediate family members” shall mean parents, stepparents, children, stepchildren, siblings, step-siblings, or spouses, regardless of where they live. “Household members” shall mean people who share the same residence at least three months a year,...

David Ortiz Merchandise Sweepstakes Official Rules NO PURCHASE OR PAYMENT IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. 1. Eligibility The David Ortiz Merchandise Sweepstakes (the “Sweepstakes”) is open only to legal residents of the fifty (50) United States, who are at least eighteen (18) years old at the time of entry. Void where prohibited. Employees and directors of 47 Brand, LLC, and its subsidiaries, divisions, affiliates, and advertising or promotional agencies or individuals involved with the design, production, execution or distribution of the Sweepstakes and the immediate...

'47 x Jimmy Fund 1947 was a memorable year in Boston for sports and science. While the D’Angelo brothers were selling the first official MLB pennant around the iconic Fenway Park, Sidney Farber was conducting revolutionary cancer research less than a mile away. That year, sports lifestyle brand Twins Enterprise (now ’47) and the world renowned Dana-Farber Cancer Institute were formed, respectively. In 1948, Farber established the first research program in chemotherapy for children. Inspired by the publicized story of a young cancer patient, Einar Gustafson (“Jimmy”), and his hospital conversations during visits from Boston Braves’ players, a grassroots movement...

NO PURCHASE OR PAYMENT IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING.   Eligibility The ’47 Boston X Boston Calling Sweepstakes (the “Sweepstakes”) is open only to legal residents of the fifty (50) United States, who are at least eighteen (18) years old at the time of entry. Void where prohibited. Employees and directors of 47 Brand, LLC, Boston Calling Events, and their subsidiaries, divisions, affiliates, and advertising or promotional agencies or individuals involved with the design, production, execution or distribution of the Sweepstakes and the immediate family...

’47 Fenway Is Here

The year was 1947. The green monster was being painted its namesake color. The Red Sox were playing their 47th year as a franchise. Electrified by the fandom and prideful city they now called home, twelve-year-old twin D’Angelo brothers jumped in on the action, selling sports memorabilia out of a street cart. With decades of relentless passion and hard work, what originated as pennants and such has evolved into a global sports lifestyle brand in 2017, ran by the second generation of D’Angelos: Arthur’s four sons. You might say this is overdue, but ’47 is planting more roots where the...

This spring semester, students from Pratt Institute’s “Deconstruct/Reconstruct” course took part in the inaugural expression of ’47 Redesign –– a platform for emerging designers to express themselves by completely reinterpreting ’47’s deadstock of licensed sportswear. Out of 50 plus pupils in the program, Pratt Faculty and the ’47 team selected five to present their unique creations at the ’47 Redesign Runway Show on April 27th at Brooklyn’s National Sawdust: Brittany Lovegrove, Fiona Cole, Michaela Folcik, Elle Quesada and Junyoung Woo. At the show, Design duo Rochambeau, musical artist Aluna Francis (of AlunaGeorge) and Pratt Faculty members served as judges ––...

Classic may always be chic, but a little innovation never hurts either. Self-expression and creativity have long been at the forefront for ’47, which is why we have launched ’47 Redesign, an ongoing collaborative platform for designers to offer their own reinterpretations of ’47’s licensed sportswear. For ’47 Redesign’s inaugural project, we asked students from Pratt Institute’s “Deconstruct/Reconstruct” course to create unique, one-of-a-kind pieces using deadstock ’47 apparel, accessories, and headwear. Just as ’47 has been a pioneering sports lifestyle brand for over fifty years, Pratt Institute has served as a global leader in educating tomorrow’s artists, designers, architects, and...