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'47 x Jimmy Fund 1947 was a memorable year in Boston for sports and science. While the D’Angelo brothers were selling the first official MLB pennant around the iconic Fenway Park, Sidney Farber was conducting revolutionary cancer research less than a mile away. That year, sports lifestyle brand Twins Enterprise (now ’47) and the world renowned Dana-Farber Cancer Institute were formed, respectively. In 1948, Farber established the first research program in chemotherapy for children. Inspired by the publicized story of a young cancer patient, Einar Gustafson (“Jimmy”), and his hospital conversations during visits from Boston Braves’ players, a grassroots movement...

This February, ’47 continues its celebration of the Black Fives Era –– the time from 1904 to 1950 when all-Black basketball teams emerged and flourished amidst a racially divided nation. Despite this reality, players had the courage and wisdom to know they could make history through sport –– and that’s exactly what they did. Black Fives teams barnstormed cities across the U.S., at times playing multiple games in one day. The energy, talent, and ability to bring communities together over love for the game couldn’t go unnoticed. From Washington to Chicago to New York where the Harlem Rens went on...

The year is 1960, the world is still recuperating from its second namesake war and Germany, like many other countries, is on the mend. Occupied by the United States Army 2nd Armored Division, the Tempelhof-Berlin Airport is becoming a refreshing hub of culture and progress, and one of America’s most coveted customs is making its way in, with the help of the Berlin All Stars Little League team. Pat Williams, Edward Cole and John Reale, young sons of stationed families are getting on in the closed space with baseball, falling in love with the sport much like their peers over...

The safe return of service members from war is a celebrated event, never to be taken for granted, but the effects of combat experience do not end there, and neither should anyone’s attention. With the help of organizations like Operation Hat Trick (OHT), the care needs of these heroes and their loved ones are being answered –– and in this scenario, it all started with hats. In 2011, ’47 was approached by OHT’s Founder, Dot Sheehan, who relayed a humbling message: the most requested item of service members returning from war was simply a baseball cap, to hide visible head...

Though we all know loyalty isn’t reserved for one day of each week, there’s something about game day that gives everyone the extra moxie needed to show the world where your allegiance lies. At ’47, we know the details of this look get some extra thought, so we’re always thrilled to see our gear make its way in. Whether it’s something subtle or bold, new or old –– we hope our premium sportswear gives you inspiration to let your you out. So to help top off your game day look, we’re selecting one fan each week to receive a ’47...

In the late 1800s, an American professor was credited with bringing baseball to Japan, and a century later; Ivy League fashion would also be absorbed and developed by their culture. Today, Japan is a leader in sartorial streetwear, and our new MLB collaboration with UNITED ARROWS & SONS x Hombre Nino seems to be a symbol of mutual influence the two regions have on each other when it comes to sport and style. Purveyors of elevated street fashion in Japan, Poggy (of UA&S) and YOPPI (of Hombre Nino), also have an affinity for baseball, which drove their idea to enhance...

With another MLB season reaching the home stretch, David Ortiz farewell celebrations are still going strong. If you’re following the ceremonies at each MLB stadium, it’s impossible not to feel the love from the baseball community –– whether in the form of a custom surfboard from the Padres, 34 pounds of salmon from the Mariners or generous donations to the David Ortiz Children’s Fund. As a company whose roots were first planted outside Fenway Park, unsurprisingly we’ve shown our own share of gratitude to the big guy this year –– via this giant corn maze, a trip to his hometown...

We Are Liverpool

The song and motto adopted by supporters of Liverpool FC –– “You’ll Never Walk Alone” –– represents unmistakable passion and tradition associated with this club.   As sports fans, we’re drawn to the powerful ways that our favorite teams can bring people together. Setting off to Liverpool, we connected with a few fans to hear the stories that define what fandom means.   Walk with fans from all generations who embody YNWA:     Check out the newest headwear and apparel in our LFC collection here.  

’47 Global Artist Project

The Global Artist Project is a unique expression of ’47’s sports licensed headwear and apparel delivered through the creative lenses of artists from around the world. In response to the growing popularity of Major League Baseball abroad, ’47 tapped into Monorex — an international collective of creative talent — to enlist artists who could carry out ’47’s vision of bringing fresh, authentic and original designs to the global sports lifestyle community. The artwork submitted now proudly lives on ’47’s premier headwear and apparel, as one of our most unique and exciting offerings to date. Six MLB teams are represented in...

’47 Thanks Big Papi

When Boston Red Sox icon David Ortiz celebrated his 40th birthday at the end of 2015, he also announced he’d be “calling it” after the 2016 season. Though every professional athlete can, and usually does leave a legacy on some scale, in some way –– there has always been a lasting, special place for David “Big Papi” Ortiz in the hearts of Red Sox and baseball fans alike. His status as baseball player evolved –– he became a boisterous voice, often including family, pride, and determination in his message. As a company with deep roots on Yawkey Way, we love...

Sport may be competitive in nature, but the same passion that helps a team win or fans cheer –– implies an aspiration to unite with others: over a team, a city or just the love for a game. In 2016, baseball is helping to repair a broken relationship between the U.S. and Cuba, and with the help of Baseball Havana, it just might be a home run. Until recently, a generation of people never knew a world where Cuban and American lifestyles were freely intertwined. Only a hundred miles of ocean water separates Havana, Cuba from Key West, FL. That...

Founded as the Oklahoma Agricultural & Mechanical College in 1890, Oklahoma State University has come a long way since the Agriculturists era. Since then, OSU has been know as the Aggies, Farmers and Tigers before finally settling on the Cowboys. The Cowboys’ spirit is led by the bobble-headed mascot, Pistol Pete and his official horse, Bullet. As one of the most iconic college mascots, Pistol Pete and Bullet rally the Stillwater supporters before every football game at Boone Pickens Stadium. OSU 1960s Decal Oklahoma State has a well-rounded winning tradition with 50+ NCAA championships overall. Over the years, OSU has...

We created a limited Super Bowl XXXII: Denver Broncos collection to celebrate the individual and collective achievement against great odds. SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos SUPER BOWL XXXII: Denver Broncos Entering Super Bowl XXXII, AFC teams had lost 13 straight. As 12 point underdogs against the defending champion Green Bay Packers, the Denver Broncos seemed destined for a 39th year without a championship. Packers’ QB...

The 1958 NFL Championship Game helped shape the growth of football. Broadcasted throughout the country, viewers witnessed the drama of a hard fought battle between the Baltimore Colts and the New York Giants. The score was tied at the end of regulation, forcing, for the first time in the history of the NFL championship game, a sudden death overtime. The Colts came out victorious, nipping the Giants by a score of 23-17. This game, known as arguably the greatest ever played, ushered in an era of gridiron glory. As a result of the sport’s growing popularity, the American Football League...

NE Revs X ’47

Delighting fans and pushing the game of soccer forward, players are known for injecting creativity into their style of play. Inspired by this approach, we aimed to capture this same creativity off the field with a special project. As a proud partner of the MLS, we teamed up with Jermaine Jones, Lee Nguyen, Kevin Alston and Darrius Barnes of the New England Revolution to develop a special edition headwear collection. Using premium fabrics and a variety of Revs logos, our designers worked intimately with each player to bring his unique style to ‘47 headwear. The only shot to score a...