Latest stories

In the late 1800s, an American professor was credited with bringing baseball to Japan, and a century later; Ivy League fashion would also be absorbed and developed by their culture. Today, Japan is a leader in sartorial streetwear, and our new MLB collaboration with UNITED ARROWS & SONS x Hombre Nino seems to be a symbol of mutual influence the two regions have on each other when it comes to sport and style. Purveyors of elevated street fashion in Japan, Poggy (of UA&S) and YOPPI (of Hombre Nino), also have an affinity for baseball, which drove their idea to enhance...

With another MLB season reaching the home stretch, David Ortiz farewell celebrations are still going strong. If you’re following the ceremonies at each MLB stadium, it’s impossible not to feel the love from the baseball community –– whether in the form of a custom surfboard from the Padres, 34 pounds of salmon from the Mariners or generous donations to the David Ortiz Children’s Fund. As a company whose roots were first planted outside Fenway Park, unsurprisingly we’ve shown our own share of gratitude to the big guy this year –– via this giant corn maze, a trip to his hometown...

We Are Liverpool

The song and motto adopted by supporters of Liverpool FC –– “You’ll Never Walk Alone” –– represents unmistakable passion and tradition associated with this club.   As sports fans, we’re drawn to the powerful ways that our favorite teams can bring people together. Setting off to Liverpool, we connected with a few fans to hear the stories that define what fandom means.   Walk with fans from all generations who embody YNWA:     Check out the newest headwear and apparel in our LFC collection here.  

’47 Artist Profile: ELLE

Challenging the Status Quo from Alleys to Galleries, ELLE Carries the Torch for Female Artists   Pressure is a powerful motivator. As the international art community gathers in Miami Beach for Art Basel each December, artists of all disciplines enter an atmosphere of intense creativity — and heightened judgment. Brooklyn-based ELLE is no stranger to the obstacles of pursuing her artistic passions. Before ever dreaming up a mural for Art Basel’s famed Wynwood Walls, ELLE’s early artistic exploration was muted by limited space in New York City. Physical constraints of a small apartment drove her out into the city where...

Much like the historic but progressive city of Chicago, the classic snapback hat seems to keep getting better with age — and with so many iconic sports teams in the Windy City, ’47 has an exciting opportunity to keep innovating the designs that live on this familiar fit. ’47 is licensed to create official headwear and apparel for five of Chicago’s clubs (and counting): the Blackhawks, Bears, Bulls, White Sox and Cubs. Throughout the year, at any given time, Chicago will inevitably have at least one of these major league teams competing. These competitions happen alongside countless other popular events...

The University of Tennessee has a rich football history. From “Rocky Top” to the checkerboard end zones of Neyland Stadium, UT has inspired some truly iconic traditions. ’47 ARCHIVE is a chance to reaffirm the amazing history of storied programs such as UT. Our ’47 ARCHIVE: Tennessee Volunteers collection is directly inspired by two historic football seasons. 1970-1971: The Vols, coached by Bill Battle, had a 10-1 record their first year at Neyland Stadium. Led by a notoriously strong running game, the Vols ran their way to face Air Force in the Sugar Bowl. But with a surprise shift in...

Are you fan enough to be featured in our ’47 Kickoff video? We’re looking for the best, most original New England Patriots fan traditions out there. The winner will receive two tickets to watch the Patriots’ September 10th opener and a new ’47 Patriots Fall 2015 wardrobe. The winner’s story will be captured in a ’47 video. So how do you let your fan out? Tell us about your unique fan traditions and what they mean to you, your friends, and your family. For details on how to submit your #47Tradition story on Facebook, Twitter or Instagram, please review the...