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‘47 visited Gainesville to explore the history of Florida Gators football. After examining images and memorabilia, we created the ‘47 ARCHIVE: Florida Gators collection. '47 ARCHIVE: Florida Gators '47 ARCHIVE: Florida Gators '47 ARCHIVE: Florida Gators '47 ARCHIVE: Florida Gators '47 ARCHIVE: Florida Gators   A founding member of the SEC in 1932, the University of Florida football program didn’t achieve consistent success until the 1960’s. The hiring of Ray Graves as head coach in 1960, for a salary of $18,500, turned things around and kicked off the “Silver Sixties”. In 1966, the Gators’ recorded their first major bowl victory,...

’47 Archive: Auburn Tigers

Auburn University has the 12th most wins in major college football history. Since they began competing in 1892, the Tigers have recorded 5 national championships, 12 conference championships, and 22 bowl titles. Along with Heisman Trophy winners such as Bo Jackson and Cam Newton, Auburn has amassed team and individual achievements that demand respect. ‘47 ARCHIVE is our way of honoring the history of programs such as Auburn. After extensive research, we created a collection of headwear and apparel inspired by Auburn Tigers history. WAR EAGLE: The War Eagle legend dates back over 100 years. Although the exact origin of...

The University of Tennessee has a rich football history. From “Rocky Top” to the checkerboard end zones of Neyland Stadium, UT has inspired some truly iconic traditions. ’47 ARCHIVE is a chance to reaffirm the amazing history of storied programs such as UT. Our ’47 ARCHIVE: Tennessee Volunteers collection is directly inspired by two historic football seasons. 1970-1971: The Vols, coached by Bill Battle, had a 10-1 record their first year at Neyland Stadium. Led by a notoriously strong running game, the Vols ran their way to face Air Force in the Sugar Bowl. But with a surprise shift in...